Follow Up Boss
A real estate CRM for agents and teams focused on speed-to-lead and marketing automation.
Visit websiteAbout Follow Up Boss
Follow Up Boss is widely considered one of the best CRMs for real estate agents who prioritize rapid lead response and automation. It is designed to handle leads from various online sources, integrating directly with Zillow Premier Agent CRM, Facebook, and Google ads, as well as many other third-party lead generation platforms. The platform's strengths lie in its robust lead routing, detailed pipeline management, and comprehensive reporting features. It is an ideal solution for individual agents and teams that heavily invest in online lead generation. While it does not provide its own website, it integrates seamlessly with other essential real estate tools.
Pros
- Excels in lead routing, pipeline management, and reporting.
- Integrates with numerous lead sources like Zillow, Facebook, and Google Ads.
- Strong focus on speed-to-lead and automation.
Cons
- Does not include a proprietary website builder.
Reviews
The Gold Standard for Real Estate CRMs
Follow Up Boss has completely transformed how our team manages incoming leads. Before, we were juggling contacts from Zillow, Facebook ads, and our website in different places. Now, everything is centralized, and the automated action plans ensure no one falls through the cracks. The 'Smart Lists' feature is a big improvement for daily prospecting; I can instantly see exactly who needs a call or text. Our response time has improved dramatically, which has directly led to more closings. My only small wish is for a more modern UI on the mobile app, but it’s fully functional and reliable on the go. It’s an essential tool for any serious agent.